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Squier is the launching pad for beginners, pointing intermediate and advancing guitarists toward their ultimate goal-owning a Fender! With those goals and others in mind, Squier will continue to offer products with features and prices that deliver truly excellent value, from beginners to hobbyists to working musicians alike. Stop dreaming, Start playing!

Classic Fender designs, as well as some unique products not available anywhere else, at an affordable price — that's the Squier difference. Though Squier's roots date back to the late 19th century, its modern history begins with its acquisition, in 1965, by Fender. Initially, Fender used the brand to sell strings. That stopped in 1975, and the Squier name was retired. However, in 1982, Fender brought Squier back to market a new line of budget-priced guitars and basses, initially produced in Japan but now made in China, Indonesia and elsewhere.

Over time, the Squier brand has evolved. Today, it's well regarded for its quality and accessible price point. Squier has also gained a reputation for releasing idiosyncratic models that wouldn't be cost-effective to mass produce stateside. Whether you're looking for a beginner instrument that plays and sounds as good as a genuine Fender or something different that will help you take your creativity to the next level, the Squier brand has a lot to offer players of all skill and experience levels.

Squier Affinity Series: Great Value for Beginners and Pros Alike

For at least a generation, Squier guitars and basses have been many a budding player's first instruments. Today's Affinity Series offers some of the best value in the line ever. Though affordably priced, these instruments will grow with you as you progress along your musical journey.

Squier Affinity instruments take classic Fender designs — including the Stratocaster, Telecaster and Jazz Bass — and make them accessible to everyone. These full-size instruments replicate the look and feel of their more expensive cousins, with a wide range of finishes and pickup configurations that mean you don't have to be limited as you learn the basics.

Unlike other entry-level guitars, Squier Affinity instruments have plenty to offer more experienced players too. Whether you're looking for an affordable backup or a platform for modding, you'll find that few Fender lines provide the value and quality of the Affinity Series.

Taking the Next Steps: Vintage Modified, Custom Vibe and Contemporary

Proof that Squier is more than just entry-level instruments, the Vintage Modified, Classic Vibe and Contemporary Series offer professional features and unique designs you won't find anywhere else. As the name implies, Vintage Modified guitars and basses look to some of Fender's most iconic eras and add a modern twist. Classic Vibe instruments are more faithful to the specs of the 60s and 70s, while the Contemporary Series includes a variety of forward-thinking instruments, with features such as painted headstocks, active electronics and unique pickup configurations.

Whether your tastes are retro, futuristic or somewhere in between, there's a Squier guitar or bass for you. All offer excellent build quality, durable construction and premium features that belie their affordable price point. Try one out in one of our stores today!

Your Northern California Squier Dealer

If you're in the Northern California area, there's no better place to buy a Squier guitar near you than Bananas at Large®. Stop by either of our two stores — conveniently located in Santa Rosa and San Rafael — and try out a Squier today.